Did you know restaurants have wait lists an average of 6.6 hours per week, with the average wait time being 23 minutes? This begs the question of a what reasonable wait time at a restaurant should be?
Our guest this week wants to lower that number significantly- so he named his startup NoWait. NoWait is a technology assistant for restaurants, and allows hostesses to send patrons text messages when their table is ready.
In episode #049 of the Social Restaurant Podcast, I welcome Luke Panza, Co-founder and Director of Marketing for NoWait. NoWait is an app that allows consumers to spend more time at the table and less time waiting.
Luke brought his international restaurant experience to Pittsburgh to change what is considered a reasonable wait time at a restaurant- and thus NoWait was born.
Go ahead, turn up the speakers, click play and listen to episode #049 of the Social Restaurant Podcast!
What You’ll Learn During the Interview
- How Luke’s international restaurant experience affected his view on the industry
- What NoWait is
- How your restaurant can benefit from NoWait
- Why Millennials and tech-savvy consumers have transformed the dining experience
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[Tweet ""You can't grow a business if you can't keep the lights on."-@LukePanza"]
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Additional Show Resources and Notes
Do you prefer the spice of sriracha? Millennials do, according to a recent report by IBISWorld. Sriracha has already seen a fan base during the Lay’s promotion ‘Do Us a Flavor’ and we may see it go even more mainstream.
Has social media changed the dining experience? One restaurant in New York has found that it does, and in a big way. This story went viral after the NYC restaurant found social media, mobile activity, and taking photos of food has added an average of 50 minutes to the dining experience since 2004.
Luke has found a way to take this viral story and capitalize on it- by using people’s phones as a tool to change what is considered a reasonable wait time at a restaurant. Interested? Check out the NoWait website.
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